Search Engine Optimization & Marketing

<p>Here at TRM we get this question a lot. What impact does a first place ranking vs a second place ranking give you as well as first page vs second page ranking. To answer this, we fall back on data that was obtained via a breach of AOL’s search engine results page (SERP) click-through rate information.</p>

Unengaged online shoppers have an attention span of somewhere between 4-10 seconds. This means retailers need to detect and ensure that their customers are getting the content they are most interested in when the website first loads.

Over the years I’ve heard many smaller business owners disregard the idea of hiring an Internet consultant when setting up their web presence. So today I am going to fall back on a past client experience and review why having an experienced set of eyes on a project is important, for both the client and the developer.

Each conversation is an opportunity to strengthen your brand image, provide relevant information, and potentially steer the conversation.