Search Engine Optimization Articles

 

What is the appropriate time to engage in a social conversation?

What is the appropriate time to engage in a social conversation?

Each conversation is an opportunity to strengthen your brand image, provide relevant information, and potentially steer the conversation.

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Why Small Businesses should hire an Internet & Marketing Consultant

Why Small Businesses should hire an Internet & Marketing Consultant

Over the years I’ve heard many smaller business owners disregard the idea of hiring an Internet consultant when setting up their web presence. So today I am going to fall back on a past client experience and review why having an experienced set of eyes on a project is important, for both the client and the developer.

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Website Personalization and its Affect on Consumer Engagement

Website Personalization and its Affect on Consumer Engagement

Unengaged online shoppers have an attention span of somewhere between 4-10 seconds. This means retailers need to detect and ensure that their customers are getting the content they are most interested in when the website first loads.

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How Important are Google Page Rankings?

How Important are Google Page Rankings?

Here at TRM we get this question a lot. What impact does a first place ranking vs a second place ranking give you as well as first page vs second page ranking. To answer this, we fall back on data that was obtained via a breach of AOL’s search engine results page (SERP) click-through rate information.

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