Mobile Optimization

 

Why Small Businesses should hire an Internet & Marketing Consultant

Why Small Businesses should hire an Internet & Marketing Consultant

Over the years I’ve heard many smaller business owners disregard the idea of hiring an Internet consultant when setting up their web presence. So today I am going to fall back on a past client experience and review why having an experienced set of eyes on a project is important, for both the client and the developer.

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Website Personalization and its Affect on Consumer Engagement

Website Personalization and its Affect on Consumer Engagement

Unengaged online shoppers have an attention span of somewhere between 4-10 seconds. This means retailers need to detect and ensure that their customers are getting the content they are most interested in when the website first loads.

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SMS Marketing (text messaging), the Deepest Penetration for the Mobile Segment

SMS Marketing (text messaging), the Deepest Penetration for the Mobile Segment

When talking with clients, especially those who run a brick and mortar operation, one of the most important forms of targeted advertising is mobile. Why Mobile? Well we use mobile when we are on the go, when we are in vicinity, and we can use it to opt-in from practically anywhere.

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Why Your Business Needs Mobile Optimization

Why Your Business Needs Mobile Optimization

Even if you aren’t actively participating in online sales there are compelling reasons why you should consider optimizing your products or retail locations to capitalize on the shopping trends of modern day shoppers. If you are an online retailer you cannot afford not to mobilize your content.

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